Real estate strategy, written for closers.
Lead-gen tear-downs, IDX deep-dives, marketing playbooks, and market commentary — published when we have something worth saying.
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From Daybreak to Nocturne: Meet the Four New LiveBuyers Websites
Meet Daybreak, Golden Hour, Nocturne and Keystone: four new LiveBuyers website designs for agents, teams and loan officers, all run from one Pro Settings screen.
Continue reading13 Aug 2022
In today's digital age, having a strong online presence is crucial for real estate agents. An IDX (Internet Data Exchange) website can be a powerful tool to not only showcase listings but also to grow your business. Here are five ways you can leverage your IDX website to maximize your reach and boost your
8 Jul 2022
It is so important to have real estate lead nurturing strategies. The reality is, that 96% of website visitors aren't ready to buy or sell a home. Most are still gathering information before entering the market. How do you strengthen ties? Nurturing leads is crucial. Lead nurturing involves keeping relationships with real estate prospects from
1 Jul 2022
Building an online presence for real estate agents can seem like a tall task. But honestly, you can do it in just a few simple steps. In 2021, social networking was an essential tool for real estate agents, and this remains true in 2022. Historically, real estate transactions have centered on face-to-face encounters and
21 Jun 2022
Mortgages aren't free, they come with closing costs. At the closing table, you'll sign loan agreements and ownership documentation before getting the house keys. Your real estate attorney and mortgage lender helped with your property purchase. These specialists charge fees to complete the real estate transaction and mortgage. Key Points Closing costs are fees
17 Jun 2022
Do you want to know how to get a real estate license to start a career as a real estate agent? Well, it's time to get to work then! As of 2020, there were more than 1.46 million realtors in the US, and this number will only rise in 2021. Flexibility, autonomy, and pay
14 Jun 2022
Any real estate transaction may be stressful and complicated. If you don't know much about the real estate market, you may be at a disadvantage. You won't be alone. Working with a listing agent saves time, increases earnings, and reduces stress. What is a Listing Agent? A listing agent represents the seller. Listing agents
13 Jun 2022
Social media is important for growing any real estate business. So, it is vital to understand which real estate social networks produce results. How do you pick where to put your time, energy, and resources when there are so many options? To help you get started in the right direction, we've compiled a list
10 Jun 2022
As a real estate agent, I'm sure you have wondered what the answer is to the question, "How Do Google Ads for Real Estate Work?" Google Ads for Real Estate Step 1 Your potential home-buyer or seller searches Google for homes in your real estate market. These real estate prospects will only see your
7 Jun 2022
What is a Buyer's Agent? As a buyer's agent, you must protect your client's interests and negotiate the finest deal possible. Some real estate brokers specialize in working with buyers, but most can be both, depending on the transaction. Buying a home, whether a starter or a permanent dwelling, can be overwhelming. Realtors can








